Seattle · San Juan · Medellín

We build and operate
revenue infrastructure.

Blaney designs, staffs, and runs operational systems inside growth companies — recruiting, leads, training, performance management, and daily execution.

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10+
Years Building
100+
Systems Deployed
20+
Operators
Capabilities

What We Do

Operational functions we design, staff, and run inside your company.

⬡

System Architecture

Workflows, handoffs, and accountability structures designed end to end before the first hire.

◈

AI-Integrated Operations

Automation and intelligence built into daily operations. Faster execution, tighter accountability.

◉

Performance & Reporting

Dashboards and QA across every team member. Leadership-level visibility into pipeline and production.

△

Recruiting & Onboarding

Full-cycle recruiting pipeline — sourcing, screening, onboarding, and early performance tracking.

◎

Training & Enablement

Structured training programs with clear milestones, delivered inside the operating system.

⬢

Lead Systems

Lead acquisition, scoring, routing, and conversion tracking — designed end to end.

Process

How We Work

A proven path from understanding your business to running it better.

01

Discovery

Understand your business, goals, and current gaps.

02

Architecture

Design the operational and technical blueprint.

03

Build & Deploy

Build, test, and launch with minimal disruption.

04

Operate

Our team runs it daily. You focus on strategy.

05

Optimize

Continuously improve and expand as you grow.

Our Story

We Built This Because We Needed It

We started by scaling our own operations — hundreds of clients, multiple teams, complex systems. Existing solutions didn't cut it. Consultants gave advice. Agencies built things once. Nobody built and operated high-performance systems the way we needed.

So we built it ourselves. Designed the frameworks, implemented the infrastructure, trained the teams, and ran it all day in and day out. Today, we bring that same operational depth to every company we partner with.

Blaney Team
10+
Years Building Systems
100+
Systems Deployed
20+
In-House Operators
Team

Our Team

Based in Seattle, San Juan, and Medellín.

Leadership
Justin Blaney

Justin Blaney

Managing Partner

Anya Blaney

Anya Blaney

Partner

Emma Blaney

Emma Blaney

Director of Operations

Jesse Muehlbauer

Jesse Muehlbauer

Director of Sales

Piper Woodard

Piper Woodard

Operations Manager

Senior Leads
Daniel Restrepo

Daniel Restrepo

Senior Operations Lead

Valentina Garcia

Valentina Garcia

Senior Marketing Lead

Silvia Medina

Silvia Medina

Senior Operations Lead

Alejandra Ospina

Alejandra Ospina

Senior Operations Lead

Loana Torres

Loana Torres

Senior Operations Lead

Operations Team
Santiago Pulido

Santiago Pulido

Operations Specialist

Gina Carmona

Gina Carmona

Operations Specialist

Samuel Restrepo

Samuel Restrepo

Operations Specialist

Anaili Higuera

Anaili Higuera

Operations Specialist

Juana Maria Luna

Juana Maria Luna

Operations Specialist

Paulina Ospina

Paulina Ospina

Operations Specialist

Sara Pinto

Sara Pinto

Operations Specialist

Suan Álvarez

Suan Álvarez

Operations Specialist

Alejandro Castaño

Alejandro Castaño

Operations Specialist

Abraham Jonas

Abraham Jonas

Operations Specialist

Laura Moreno

Laura Moreno

Operations Specialist

Jesus Donado

Jesus Donado

Operations Specialist

FAQ

Common Questions

What do you actually build? ▼

Operational infrastructure — recruiting pipelines, lead systems, training programs, performance dashboards, and the daily management layer that ties it all together. We staff it and run it inside your organization.

How is this different from a consulting firm? ▼

We don't hand over a report. We build the system, hire the team, and operate it daily. We're in the work, not advising from outside it.

What kinds of systems do you build? ▼

Lead-to-revenue systems, workforce recruiting and management, team performance tracking, customer fulfillment operations, and AI-integrated workflow automation. If it's core to your business and needs to scale, we can build it.

What industries do you work in? ▼

Most of our experience is in insurance, financial services, and lead-driven businesses. The model works across industries — any company with a revenue operation that needs to scale.

Do you provide the team that runs the system? ▼

Yes. Our engagement includes trained operators who manage your systems daily. You focus on strategy while we handle execution and continuous optimization.

How quickly can you get a system running? ▼

Typically 4-6 weeks from discovery to live systems. Complexity varies, but we focus on getting you to results fast.

Where is the team based? ▼

Leadership is in Seattle and San Juan. Our operations team is based in Medellín, Colombia. We work across time zones.

How do we get started? ▼

Email us at [email protected] or schedule a call. We'll have a short conversation to see if there's a fit.

Ready to talk?

Seattle · San Juan · Medellín

Schedule a Call [email protected]